Hard work, beats talent.

We don’t just help you become art directors and copywriters – we shape you into amazing Ideapreneurs, industry leading Art Directors and Copywriters.

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An introduction to our school, and us.

Looking to spend a few years messing about with your mates, and then coming out with a certificate that you hope will get you a job doing, er, whatever? Don’t apply.

It might seem strange for a school to open its pitch by suggesting that you don’t apply. But it’s not odd for us. Because at SCA, the traditional rules of further education (you guessed it) simply don’t apply.

When Marc Lewis persuaded the advertising industry to back him in reinventing John Gillard’s much missed School of Communication Arts in 2010, he was driven by a burning desire to offer something better than the traditional university model.

Because, while universities are ideal for developing certain disciplines, they are far from the best places for those pursuing a vocation – i.e. the next generation of copywriters, art directors and creative technologists that the industry desperately needs to keep it fresh, vibrant and relevant.

+100
Agencies in support
+1,000
Industry leaders in our network
+80%
Alumni land their dream role within 6 months of graduation
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An image of Marc Lewis

When Marc Lewis persuaded the advertising industry to back him in reinventing John Gillard’s much missed School of Communication Arts in 2010, he was driven by a burning desire to offer something better than the traditional university model.

When Marc Lewis persuaded the advertising industry to back him in reinventing John Gillard’s much missed School of Communication Arts in 2010, he was driven by a burning desire to offer something better than the traditional university model.​

Because, while universities are ideal for developing certain disciplines, they are far from the best places for those pursuing a vocation – i.e. the next generation of copywriters, art directors and creative technologists that the industry desperately needs to keep it fresh, vibrant and relevant.

SCA was reborn with a mandate to seek out the best creative talent, nurture them, cajole them, and inspire them to be the next advertising superstars.

We look absolutely everywhere to seek out that talent.

We’re totally committed to inclusivity, we offer scholarships and bursaries to ensure our learning model is accessible to everyone, not just a financially privileged few. And because we are on a mission to improve the industry’s historically dreadful diversity statistics, you can rest assured that absolutely everyone is welcome to come and join our family.​

School of Communication Arts 2.0 is a portfolio school, supported by over 100 of the top agencies, who donate money to fund scholarships, send staff along to mentor, and more often than not, do both. Typically, over a third of each cohort benefits from industry funded assistance.

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We run a 12-month intensive course—more like an apprenticeship—designed for passionate creatives. Students on our London course work in the studio daily from 9 to 5, while Online students have flexible schedules. Regardless, both groups immerse themselves in SCA projects, guided by experienced faculty and over 1,000 industry mentors.

They tackle portfolio and live briefs set by agencies, often selling work to clients before graduation. Graduates leave with a standout portfolio, personal skills, and a can-do attitude.

Over 80% of our alumni land jobs at top 100 agencies within six months. We welcome artists, writers, dreamers, and oddballs.

We're more...

Not for us dreary red brick or concrete blocks set on the outskirts of town. We prefer to be where the real action is.

So you’ll find us the hustle and bustle of Brixton – a location that means, as well as being perfectly placed to develop relationships with local businesses and help the local community, we are just a 20 minute trip away from the creative hubs of Soho and Shoreditch. And seconds away from a great lunch.

You won’t just find SCA’s learning model different to any other school you’ve experienced, you’ll find our choice of location rather different too.

And there’s a lecture theatre where students (and even creatively inclined local residents) can attend talks from some of the biggest names and most inspirational speakers from the ad business and beyond. (We’re proud to have welcomed film makers, photographers, musicians, comedians, authors, philosophers and all sorts).

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Ready to start your career as a creative or entrepreneur?

Our dean Marc Lewis would love to chat with you. We make the process simple, select a time that works for you and book a call now.