Your personal favourite use of OOH?

The Dean bigadminjobs | March 28, 2018

Posted in Blog, Front, Keep

By John – The SCA Intake of 2017/18

 

 

 

Your personal favourite use of OOH?

 

Christian: March for giants is my favorite, due to the scale of it. OR barncancer fonden with their train DOOH, I wish I made that.

 

Philly: Carlsberg beer billboard

 

Sara: BA Look Up – old but still bloody clever

 

Holly: Smart Ideas for Smart Cities

 

Becky: The Economist ‘Big Idea’ lightbulb.

 

Jem: Today I saw a Pepsi can stuck in the bit between the up and down escalators at Oxford Circus tube station. It was spinning and making a funny noise and everyone who went past looked at it. It was better than Kendall Jenner.

 

Helena: The British Airways “Look Up”, that’s one I wished I made. Especially cause it’s not in your face technology.

 

Ben: 3M’s bulletproof glass. It’s product demonstration as a stunt. Undeniably great.

 

Poppy: ‘Oops’ by o2 was super simple. Loved it.

 

Rachel: Have a smooth Valentines day for Wilkinson Sword.

 

Twyla: The McDonalds sundial by Leo Burnett

 

Holly: The Breath Test by AMV BBDO and Cancer Research UK

 

Gary: Reebok ZPump 2.0 speed cam

 

Susie: Lucozade interactive billboard set up in Manchester. That looked fun.

 

Joe: Not generally a fan of OOH, but loved the spotify campaign. Music plays such an integral part to communities, and just loved the use of data.

 

Adeline: Xbox Survival billboard, from McCann. Also the only thing that made terms and conditions cool as a poster. And made me read more than 800 words in an ad.

 

Nick: Newcastle Brown Ale ‘who says chalice?’

 

Pietro: Fearless girl statue in New York for State Street Global Advisors: such an art piece!

 

Helena: The Bruised Woman by WCRS.

 

Steve: This for ANAR Foundation from Grey Spain:

https://youtu.be/6zoCDyQSH0o

 

Martin: The adidas sponsored playground next to my house in brixton. Not a classic OOH ad, but it still is a very relevant place to put the brand.

 

Darius: George Lois for Hilfiger. Interactivity before ‘interactivity’.

 

Josh:

 

Henry: Paul Belfords Economist Lightbulb

 

Melina: Fearless girl, McCann

 

Meg: Kitkat have a break… the half finished board

 

Dan: There was this condom campaign that drew condoms on graffitied knobs

 

Phil: pretty certain I’ve missed this.

 

Zoe: PLANE SPOTTING.